A holiday “LOL”
To create a memorable holiday shopping experience, we engaged the shopper by providing an interactive tool to share fun moments. The result was a “laugh out loud” holiday, LOLidays at Westfield.
LOLiday Cards allowed the user to create and star in their own qwirky ecard that they could customize and share with friends and family. Our agency partners designed the AR app to accessorize and scale various scenes.
Westfield retail centers participated nationally and broke through with shoppers, with more than 11,000 people downloading the app creating around 47,000 LOLiday Cards.





